Archive for September, 2009
Links of London in Hand
The gifts were a great success, not only with the chefs but also at Harvey Nichols, where Ms Ducas took a few extra pairs one lunchtime. “They liked them links of london,” she says. “But they needed a range, not just one kind. I went back two weeks later with a collection.”
But life became complicated for the young Ms Ducas. Her mother died suddenly and she inherited the fish business.
”I took over the company from one day to the next Links of London Rings, not knowing a cod from a halibut. It was a big learning curve,” she says.
Around the same time, Ms Ducas and her new husband, John Ayton, began to expand the corporate gift side of the fledgling jewellery business. They had met in Hong Kong, where Mr Ayton was a lawyer. Before long, Links of London Bracelets became a permanent job and Ms Ducas gave up the fish business. Mr Ayton took a full-time role three years ago.
One of their first customers was Veuve Clicquot, for whom Ms Ducas designed a miniature silver champagne bottle with a cork. By 1995, she was the runner-up for the Veuve Clicquot Business Woman of the Year Award. There has been much public recognition and many coveted prizes and commissions. Links of London Bangles holds the licence for silver giftware from the All England Club, Wimbledon. Last year, the company produced a life-size silver rugby ball for the winners of the Hong Kong Rugby Sevens.
Links of London in UK
Posted by admin in cuff links on September 29th, 2009
Ducas oversees the design of all the collections, while Ayton handles the business operations along with Links of London Jewellery new managing director, Gareth Morris, former managing director of the English men’s wear retailer Hackett.
Links has about 1,100 products and changes about 25 percent of the assortment a year. The Madison Avenue store is projected to have first-year sales of $1.5 million to $2.3 million.
“What we do is young but it meets an awful lot of people’s needs,” Ducas said, noting Links of London Rings core customer is from 30 to 45. “We don’t do cutting-edge, trendy jewelry, which usually has to be inexpensive because its style doesn’t last very long. We are affordable and contemporary classic.”
One of Links of London Bracelets designers will transfer from the UK to New York, where he will work in the store for the next two years.
“That shows how important we believe the U.S. is,” Ducas said. “We need someone on the ground who understands what the customer wants. There is another 1,000 square feet downstairs that we will turn into an area for business gifts and for doing one-ofs for customers. We think there will be a big demand for that in New York.”
Links of London Necklaces has 11 stores in the UK — including seven in London — as well as two units in Hong Kong and a store each in Dubai and Abu Dhabi. A store in Singaporeopened in late July, to be followed by a store in Hamburg, Germany, in September.
Discovering Tiffany Jewelry
On the retail side it’s not much different-and management knows that the two businesses feed off each other: The corporate customer will buy on the retail floor, and vice versa. Retail salespeople achieve three levels of certification (the final level is Tiffany jewelry). Petterson, who was the vice president of the Tiffany store in Beverly Hills before moving to corporate sales, remembers how retail salespeople were trained to sell consultatively as well: “You’re standing among some of the finest diamonds in the world. It’s hard not to say, `Look at Tiffany ring,”‘ Petterson says. “We would bring salespeople to the floor and put them in a role-playing scenario and we would cover the case lines with tablecloths. And they wouldn’t allow the person playing the client to see the product. So they’d ask questions: `So you’re here to buy a ring. Who is it for? Were you thinking of any particular stones? What is your budget?’ And the person playing the client knows what they want, they know the exact SKU and the purpose of it is the salesperson would say to them, `OK, I know this, I know this, and I know this, reach in and pull the product out and say, ` This is what you need.”‘
Tiffany knows that every point of contact can make an impression, and people in a company can be the strongest form of brand advertising. The salespeople are well-equipped to help customers find just what they’re looking for. And while tourists gawk at the astronomical prices for fine jewelry, there are any number of items, such as Tiffany necklace and boxes of stationery, that anyone can afford-and that floor salespeople are more than happy to help customers locate. “Over the years, more and more people are discovering that Tiffany has a place for them,” says Caroline Naggiar, senior vice president of marketing.
Organic Tiffany Jewelry
Posted by admin in tiffany items on September 25th, 2009
It’s the high social standard that is looked after by most people. These words were immediately acted upon, and new designers helped Tiffany & Co. Regain its status atop the Tiffany jewelry market. Included in the design line-up were Gene Moore, who began the store’s tradition of witty window displays, and Jean Schlumberger, the most important jewelry designer of the day. Elsa Peretti, whose simple, organic jewelry, vases and silver pieces have become latter-day objects of desire, joined in I974, and in IgBo, Elsa Pererri Open Heart bangle introduced her own popular line of jewelry. Loring, who became design director in I979 (succeeding only Louis Comfort Tiffany and Van Day Truex), now oversees a staff of about 20 in-house designers who produce some pieces a year.
One of the most surprising things about Tiffany’s is how accessible, even democratic, it is. While Charles Tiffany and his successors may not have set out to educate the masses about aesthetics, they have done so anyway. Every day, people from all walks of life come to browse through Tiffany’s wares, often departing with a souvenir wrapped in the store’s unmistakable boxes and bags. Though that little blue box can make anything look expensive, the company designs for all price ranges. A sign in a typical display case reads, “Fine Jewelry, from $500 to $625, ooo,” and the most successful Elsa Peretti Sevillana earrings in the firm’s history is Peretti’s $6o silver open heart.
Tiffany Decreases Price to Increase Sales Volume
If that sounds like business-school-speak for selling cheaper thing to slightly poorer people, it is. Tiffany jewelry in places might have giggled about, if not actually fled, including Orange County and New Jersey (albeit the richer parts of each). Tiffany‘s improvement in America is partly the result of persuading people that its prices are lower than they think: alongside a $1.6m pearl necklace, they can find a $15 pack of playing cards.
The firm has doubled its sales of Elsa Peretti since it cuts their price and sells them online. Tiffany backed the price cut with an information campaign called “How to buy a diamond”. “We found there were misconceptions about the price of a Tiffany diamond ring. People were intimidated and afraid to walk through the door,” says Michael Kowalski, Tiffany’s marketing chief. In the autumn, the company is to launch a similar campaign for pearls.
This use of a powerful brand name to boost sales volume rather than to command a price premium marks a sharp shift from the swollen prices that characterized the 1980s boom in luxury goods. But it is fashionable; Elsa approach has turned Compaq into the world’s biggest personal-computer maker. Tiffany remains far from a mass-market business. But, provided it does not squander its gains in the currency markets, the company may at last have found a formula for growth.
Viewing the Tiffany Collections
It is the trend to do business online and the entire world is doing so. The most obvious sign for that are online stores, especially the Tiffany jewelry online stores.
It is much more convenient for people to do business online. We can got the goods we like just click the mouse without leaving our house. For the great potential of online retailing market, more and more companies are exploding their business to internet.
Fine jewelry buyer circa and online retailer Bluefly have announced a plan to sell rare and Tiffany earrings pieces using Bluefly’s commercial website Bluefly.com.
The companies said that fine jewelry pieces purchased by Circa from fine jewelers like Bulgari, Cartier, Tiffany and Co. and Van Cleef and Arpels, will be made available for viewing on Bluefly.com.
The two companies will also be cooperating by creating “Tiffany & Co. bangle, where Circa’s jewelry-buying service will be made available on Bluefly.com. We get the world top jewelry from the website, Bluefly.com, without going out of our house.
The Ideal Tiffany Movies
Summer is the perfect time for relaxing, catching some sun and even showing off your shining jewelry piece. Understanding that ladies love to flaunt those gorgeous games when the mercury rises, Tiffany jewelry is giving women everywhere the opportunity to know how it feels to “walk into Heaven” with one of their exquisite sterling silver ankle bracelets. A trusted and premier cataloger and online store of fine jewelry, tiffany co is providing the perfect gift for that special someone or the ideal self-indulgence for those who enjoy the finer things in life. “Every woman loves jewelry and these handsomely fashionable anklets are the Tiffany earrings for any occasion from that classic summer outing to a romantic night out on the town,” says Helen Beyda, Product Manager at Heavenly Treasures. “We cater to a very diverse consumer base with varying tastes and price ranges and we make sure that each of our customers has just the right item for them. No matter your preference, we carry a wide variety of ankle bracelets that will complement your style and add finesse and flair to any ensemble.” So just enjoy the summer with your Tiffany & Co. bangle.
The Same Tiffany Shape
Jewelry is to women what rice is to mice. Once seeing wonderful jewelries, women always can’t help buying them. Thus, topaz, cat’s eye series as well as Tiffany jewelry with unique features and personal significance are all right for them. Since jewelries are believed to make the finishing point of one’s dressing, which could set off one’s personalities and characters. However, many people don’t know how to choose Tiffany ring, which is a complex art.
In order to highlight the effect of jewels, make sure that the jewels go well with your complexion. The most important code: on one hand, your jewels can’t be the same shape with your face; on the other hand, they can’t be extremely different from your face shape. This is the ideal face shape, and actually, many kinds of Tiffany Jewelry could go for this kind of face perfectly, for example, triangular shaped Tiffany necklace. The splendid jewelries could be used to ornament a black dress. In your leisure time, you can match your sportswear with characteristic Tiffany necklaces to display your special taste.
Tiffany Bracelets of Natural and Unique Brilliance
Posted by admin in cuff links on September 19th, 2009
No woman would say no to Tiffany jewelry. A piece of tiffany silver bracelet or bangle never fails to add charm and uniqueness to a woman with its natural and unique brilliance. They can be contemporary or classy, but either one is eye-catching. They are also not very difficult to pair with different kinds of clothing. SterlingTiffany would be a great Tiffany sale website where you can get your favorite Tiffany rings.
Tiffany silver bracelets come in many sorts of shapes or forms such as charm bracelets, cuffs, toggle bracelets and etc. Most of Designer Inspired Tiffany silver bracelets are available here, like pieces from Paloma Picasso, Elsa Peretti Teardrop necklace, and Frank Gehry.
Women of all ages will definitely be delighted to receive elegant Tiffany silver jewelry. A versatile piece of such jewelry will highlight a woman’s features and bring out her best assets.
Shopping for the right Tiffany silver bracelets really depends on one’s fashion taste and budget. It is very important to take note of the girth of the wrist so you will get the perfect fit. The Tiffany silver bracelets that are too small may be uncomfortable for the wearer. Finally, get the assistance of a jewelry matching expert if you are unable to determine the appropriate type of Link necklace that you want.
Buy a Surprise Gift for Your Bride
Buying a Tiffany jewelry as a surprise can really add to the impact when popping the question. However, there is a little more to the perfect engagement ring than a quick visit to the local jewelry store. Read on for an engagement ring buying guide for the groom to be.
One of the most important aspects of buying Tiffany rings would have to be figuring out what you can either afford, or what you are comfortable spending. As a rough guide some say 2 months salary, but this can fluctuate wildly depending on personal circumstances. Look in a few jewelry stores and check out the various engagement rings you can buy in your price range. You will quickly see that the size and quality of Tiffany Knots cuff, along with the metal of the band and setting, is a couple of the factors that can make or break your budget.
Compromises may have to be made. Your girlfriend may well prefer a larger diamond engagement ring of a lesser cut or clarity. Alternatively she may prefer a perfect stone of a smaller size. So whatever she needs, you should try your best to make her happy. Frank Gehry Torque bangle online store may your easiest way to meet your demand.